Store Atlas by Max
AI & Automation at Max
One map. One bar.
One answer.

The network-intelligence platform for Max Fashion, India — the whole retail map of the country, turned into a decision.

The origin

It began with
a slide.

A board presentation. And one simple wish — to see the network the way it actually lives. Not a list of names. A map.

The first version · one evening

One file.
Every store, a pin.

An open-source map. Rough, unglamorous — but for the very first time, you could see the network, instead of reading about it.

The turning point

A map of today.
The system it could become.

Where the rest of us saw a map, our leadership saw a platform. And so — the map began to grow.

The truth on the ground · live

Every store. Every rival.
Pinned and current.

0
Max stores
0
Competitor stores
0
Brands mapped

Every rival pinned from its own official locator — refreshed, deduplicated, self-healing.

The intelligence layer

0 hexagons.
40 live signals each.

Population
Income
Footfall
Wealth
Night lights
Car ownership
Internet
Bank deposits
Mobility
Festive pressure
Demand indices

Not just where people are —
what they'll buy.

Ethnic wear
Western
Price tier
Occasion
Family
Youth
Relevance-weighted intelligence

You choose your rivals.
The engine re-weights.

Relevant competition — and only relevant competition — shapes every score.

Zudio
Trends
Pantaloons
Westside
Expansion Command

Where you
open next.

India
Rank cities
Drill to the block
Record the decision

Every hexagon scored — the weights in your control.

Decision surfaces

See the threat.
Book the move.

Threat
Competitive Threat
Where rivals crowd your doorstep — tier by tier, contest by contest.
Action Book
RBH Action Book
Your stores ranked by value-at-risk, each with a recommended move.
Candidates
Candidate Dossier
Any proposed site as one shareable decision object.
Scout · in the field

Capture a site.
Score it in seconds.

Capture · 5 ways
AI score 0–100
L1 → L4 approval

Every approval on the clock, with SLA alerts and auto-escalation.

New Store Opening · the Tower

From intent
to open doors.

LOI
Lease
NOCs
Fit-out
Open

Every stage owned, every deadline tracked in working days — the Tower watches it end to end.

Store health · one honest rule set

Grow. Maintain.
Fix. Exit.

GROW MAINTAIN FIX EXIT

Cannibalisation checked before you sign. Catchments drawn by real drive-time.

Ask Atlas · AI, three ways, always labelled

A fact,
or a forecast.

Edge
On-device
Instant answers, free, in the browser.
Cloud
The narrative
CEO summaries, scenarios, why-stuck.
Rules
Deterministic
Every score. Reproducible, exact.
Governance · the database is the gate

Trust,
enforced.

Row-level security · every table
Single sign-on
Iron Vault · even admins ask
An audit trail that never forgets
What it became

A map became
a platform.

Use caseafter use case. Featureafter feature.

From "where do we open next?" to "prove it" — in one place.

Built in-house

None of it
was bought.

Designed and built inside Max — a business this ambitious should own its digital muscle, not rent it.

That is Max. That is Landmark Group.
Configured to you

Not a report.
Your edge.

Your rivals
Your weights
Your rules
The vision, realised

From one map —
the retail nervous system.

Built by the people who live this network. For everyone who decides its future.

Store Atlas

Built to decide.

“Structure compounds. Noise doesn't.”

Developed by AI & Automation at Max

One map · one bar · one answer  ·  storeatlas.app

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